The Politics of a Default
一个看似微小的产品决定，可能替数百万人决定：哪些选择甚至不必亲自做出。
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一个看似微小的产品决定，可能替数百万人决定：哪些选择甚至不必亲自做出。
设计
Defaults are powerful precisely because they do not feel like instructions. They present one path as the absence of a decision.
默认设置之所以有力量，恰恰因为它不像命令。它把一条特定路径伪装成“没有做决定”。
The design question is therefore not whether to influence behaviour, but whether that influence is legible and reversible.
所以，真正的设计问题不是“要不要影响行为”，而是这种影响是否清晰可见、能否轻易撤回。
A humane default gives people a sensible beginning without pretending to know where they should end.
有人情味的默认设置，会给人一个合理的起点，却不会假装知道每个人最终应该去向哪里。
The smallest product decision can determine which choice millions of people never have to make.
Defaults are powerful precisely because they do not feel like instructions. They present one path as the absence of a decision.
The design question is therefore not whether to influence behaviour, but whether that influence is legible and reversible.
A humane default gives people a sensible beginning without pretending to know where they should end.